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SMO Company In Ghaziabad

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A new process of harnessing the power of social networks and online communities is delivering strong results to some, yet the true potential of Social Media Optimization is yet to be realized. SMO is the current buzz word that advertisers are trying to work into their marketing mix. It is the art of utilizing the connectivity of social networks and online communities and leveraging user generated content to spread your message in a viral way. There are two vital criteria for successful SMO: your target market must be engaged with social media in some way (remembering, however that over half of the Australian population now has a presence on a social network[i]); and secondly, your target market must use the online environment in the information search phase of their decision making process. SMO is still largely ignored by big brands who continue to invest heavily in conventional media and find it difficult to keep up with the rapidly changing digital landscape. The fact is, meth...